Banijay is pushing into the sports game. CEO Marco Bassetti has just announced at Content London that the Big Brother powerhouse will broaden efforts in…
A report by Alex Farber for The Times of London. Sir Lenny Henry has set up a television drama production company with a former Casualty and EastEnders executive producer to champion shows from under-represented writers and talent. Banijay, the Paris-based production group, has backed Esmerelda, the venture set up by the actor, comedian and writer and by Jon Sen,…
Format IP owners were eager to make a splash with compelling new propositions at MIPCOM as broadcasters and platforms seek more cost-effective ways to make an impact with local audiences.