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New Study Highlights Challenges of Content Discovery

New Study Highlights Challenges of Content Discovery
worldscreen.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from worldscreen.com Daily Mail and Mail on Sunday newspapers.

United statesMarcien jenckesTravis flood

Comcast Advertising Releases Global Research on How Viewers Discover New TV Content as It Proliferates Across Screens to Help Content Owners Improve Discoverability

Report finds over half of U.S. viewers cited that difficulty finding new content can be frustrating, leading them to rewatch something they’ve already seen .

United statesMarcien jenckesComcast corporationComcast advertisingContent discoveryBusiness wireTravis floodExecutive directorManaging director

Comcast: More Than Half of Viewers Frustrated About Finding Content

Survey of U.S., European viewers indicates only a quarter of respondents can access all of their content in one place

United statesMarcien jenckesTravis floodExecutive directorManaging directorAmazon primeContent discovery

Your Spectrum Cable Box Is About To Get More Expensive

Spectrum cable boxes are being phased out in favor of Xumo, a fairly new streaming device from Charter and Comcast.

Marcien jenckesCharter communicationsXumo stream boxDisney plusEntertainment operating systemXumo president marcien jenckes

US advertisers to increase FAST investments in 2024

US advertisers to increase FAST investments in 2024
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

Megan halscheidMarcien jenckesMedia researchComcast advertisingXumo playGavin bridgeManaging director

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