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Butter wars: Kerrygold wins EU trademark battle

news Butter wars: Kerrygold wins EU trademark battle dw.com 12/03/2021 Arthur Sullivan Kerrygold Irish Butter has long been a dominant brand in Germany, the US and elsewhere. An attempt by another Irish butter company to use the Kerry part of its name abroad has failed in an EU court. © Federico Gambarini/dpa/picture alliance The average German eats about 6 kilos of butter annually Kerrygold Irish butter included When Ulrike Peters goes shopping in her local supermarket in Berlin, she can easily spot her preferred Kerrygold brand in the butter section because the package is golden and you see the cows on it, she says.

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