are the social media companies doing about this just now? the? are the social media companies doing about this just now? about this ust now? they are focused about thisjust now? they are focused on about thisjust now? they are focused on content about thisjust now? they are l focused on content moderation about thisjust now? they are i focused on content moderation and this is focused on content moderation and this is a focused on content moderation and this is a perennial problem because for as this is a perennial problem because for as long this is a perennial problem because for as long as they have been social media for as long as they have been social media platforms that have been issues media platforms that have been issues of media platforms that have been issues of either inappropriate content issues of either inappropriate content of a quebec libation to content content of a quebec libation to content consumption. youtube, tiktok, instagram, content con
almost there to see unpolished is better, almost. we are looking for things that are almost. we are looking for things that are releasable and almost kind of more that are releasable and almost kind of more attainable than the typical celebrity of more attainable than the typical celebrity and i think that s the secret celebrity and i think that s the secret. , ~ . ~ celebrity and i think that s the secret. , . ., ,, secret. chris walker has written books about secret. chris walker has written books about youtube secret. chris walker has written books about youtube and - secret. chris walker has written books about youtube and a - secret. chris walker has written i books about youtube and a tiktok secret. chris walker has written - books about youtube and a tiktok as well. i wound with tiktok in mind, chris, to what extent has it been the year tiktok 202i chris, to what extent has it been the year tiktok 2021 because it seems to have come out of nowhere. it has. nobody can
content is still number one by far. that s status quo until at least fairly recently wasn t necessarily going to make a huge amount of money, was a? tt going to make a huge amount of money. was a? going to make a huge amount of money, was a? it depends. it really de ends. money, was a? it depends. it really depends some money, was a? it depends. it really depends. some people money, was a? it depends. it really depends. some people i money, was a? it depends. it really depends. some people i talk- money, was a? it depends. it really depends. some people i talk to i money, was a? it depends. it really| depends. some people i talk to have a small leak del macneice following that they can really convert into buying things and they can make money so it really depends on the creator. the smack of a small niche following. let creator. the smack of a small niche followinu. , , :, :, following. let me bring you in on youtube, tiktok, following. let me bring you in on youtube, tiktok,
tiktok has totally appended the creator ecosystem. as i mentioned, they had made it so easy for the average person to go viral and garner a big audience and i think that social media platforms of realising that creators drive a lot of engagement and friends and it is not enough any more to just give them a place to grow an audience. they need to offer them better features and ways to get money and besides youtube which is to be the only game in town there wasn t a way to earn directly from social media networks until the last year or so. becky, what you make of these new developments? i becky, what you make of these new developments? developments? i think there is a really growing developments? i think there is a really growing trend developments? i think there is a really growing trend of developments? i think there is a really growing trend of creators l developments? i think there is a i really growing trend of creators who are trying to come a kind of, almost regain the conne
even criminal lifestyle and sometimes even using social media is to sell criminal even using social media is to sell criminal services, fraudulent services criminal services, fraudulent services. ., criminal services, fraudulent services- criminal services, fraudulent services. ., .,. services. now, you looked into an influence are services. now, you looked into an influence are tanks. services. now, you looked into an influence are tanks. how- services. now, you looked into an influence are tanks. how many i influence are tanks. how many followers does he have online and what of those followers seeing? he has over 150,000 followers across different has over 150,000 followers across different platforms. tiktok, instagram, snapchat, twitter, and he posts instagram, snapchat, twitter, and he posts these instagram, snapchat, twitter, and he posts these day in the life videos, day in posts these day in the life videos, day in the posts these day in the life videos, day