Mumbai: Marking the occasion of Raksha Bandhan, Manyavar announced the launch of two television commercials highlightings its new campaign #RakhiKaBroCode. The campaign is designed by creative agency Shreyansh Innovations. The campaign encourages brothers to dress up in a cool and colourful celebratory kurta from Manyavar and make this Raksha Bandhan deeply special by
The Duff & Phelps Celebrity Brand Report 2021 pegs Bhatt at $68.1 mn brand value and Kapoor at $26.7 mn. As a couple, they might charge INR 5-8 crore per ad.