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Global management consulting firm AlixPartners has devised a self-assessment framework to help retailers and brands look before they leap into AI.

Jordi alex morenoMaher masriAngela zutavernPrama bhattSonia lapinskyDanielle schmelkinJ crew groupMango technology departmentManaging directorAlixpartner digitalAlex morenoUlta beautyVirtual beauty advisorBusiness trend reportTechnology departmentInnovation success experimentation