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Culturing innovation: Creativity in flavours and formats key driver for APAC yoghurt market By Pearly Neo The yoghurt industry in the Asia Pacific region has highlighted continuous innovation, particularly in terms of flavours and formats, as the key driver to remaining relevant in the eyes of local consumers - despite the sector being one of the oldest in the world. In this edition of the FNA Deep Dive, we take a closer look at these, and find out just what sorts of innovations regional yoghurt firms are concentrating on to respond to consumer trends and maintain relevance. In APAC, the value of the yoghurt market value is expected to hit US$9bn by 2023 with a CAGR of 3.48%, particularly driven by consumer demands for healthier food products.

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