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Shopee launches new loyalty programme for brands and merchants Details
Shopee has launched the Shopee Mall Brand Memberships, a new customer management and retention tool that enables brands on Shopee Mall to build deeper connections with potential and existing customers.
The tool has been rolled out across seven markets: Singapore, Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. The Shopee Mall Brand Memberships works much like a loyalty programmes to drive more conversion and repeat purchases for brands on the Shopee platform. Brands can customise their own membership programme for shoppers, including the welcome gift, number of membership tiers and brand loyalty points awarded to members for every purchase. Members can accumulate and redeem these loyalty points for exclusive benefits such as upsized vouchers and gifts with purchases. Shopee Mall Brand Memberships vouchers can also be stacked with other Shopee vouchers.