Born in New Orleans, Louisiana, Geno “Young General” Lyons (YG7) is a talented young artist who makes unique music. YG7’s life has been full of ups and downs, but he never lets the negativity in his life get in the way of his music. Instead, he uses negative energy and channelizes it in the right direction, and comes up with music that is intense and full of emotions. Having been a first-hand witness to all the nasty things that happen on the streets, YG7’s music is like a mouthpiece for the streets and ghettos worldwide. He is the voice to people who have been keeping mum all these years. His music paints pictures covered in sin and virtue of the streets, with which people highly resonate. His music is madness; his music is magic; his music is the kind that hits at all the right spots.