GoAir rebranded as Go First ahead of IPO debut; promises attractive fares, luxury for passengers
The Wadia Group-backed airline is also preparing to go for an initial public offering (IPO) to raise funds for its expansion plans
BusinessToday.In | May 14, 2021 | Updated 10:58 IST
Go First is positioned to get ahead of its peer group by operating with the ULCC model (Image: Go Air Twitter)
Wadia Group-backed GoAir has been rebranded as Go First as the airline is betting big on its ultra-low-cost business model to tide over the impact of the COVID-19 pandemic. The airline is also preparing to go for an initial public offering (IPO) to raise funds for its expansion plans.