Online retail platforms struggle to meet electric-vehicle goals
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Tata Motors EV: ETAuto Original: How Tata Motors wins the EV game in spite of Mahindra s decade-old head start, Auto News, ET Auto
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June 01, 2021
Limited mobility impacts segment
The Covid 19 pandemic has severely affected domestic sales in the three-wheeler auto segment. According to data released by the Society of Indian Automobile Manufacturers (SIAM), domestic sales for three-wheelers are almost at a two-decade low. Sales in 2020-2021 were below the domestic sales in the 2002-2003. Experts suggest that Covid 19, and consequent lockdowns impacted micro-mobility of people creating a negative impact on the rickshaw industry, which is the largest customer segment in this space.
The three-wheeler segment is made of two categories: the passenger segment and the cargo segment. The decline in overall numbers is largely due to a decline in sales in passenger vehicle segment. According to global analytics company, Crisil, 82 per cent of the sales in this segment are in passenger vehicles while 9 per cent are in the cargo segment.
Amazon’s commitment to an EV future isn’t just confined to the US, as it announced a partnership with Mahindra Electric to deploy 10,000 EV three-wheelers throughout India. The move is part of the firm’s pledge to operate 100,000 electric vehicles by the year 2030.
Mahindra Electric, part of the $19.4 billion Mahindra Group, claims to be India’s only globally accredited EV manufacturer. Formally Reva Electric Car Company (of G-Wiz notoriety), the electric arm of Mahindra currently has a limited range of basic electric vehicles on offer, with Amazon India opting for a cargo-spec version of the Treo Zor.
Around 100 of Amazon’s Treos have already been deployed in a staggered roll-out that will see the full complement of 10,000 EV 3-Wheelers on the road over the next four years. The three-wheeler platform is ideally suited to the tight and congested streets of developing nations, which are primed to capitalize upon last-mile delivery options.