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Harris Coffee shares Café Recovery stories in latest campaign via Edge
December 18, 2020 9:51
Half a year on from the launch of its new brand platform and The Harris Café Recovery Project, Harris Coffee has followed up the campaign with a series of stories of cafes that applied for help.
The stories are told through the second iteration of Harris’ ‘Made for Australia’ platform, developed by Edge, filmed by Monster Children, with PR by Red Havas and media by Havas Media.
Three cafes that were afforded the opportunity to apply for a support package following the impacts of bushfires and COVID-19 were supplied with free Harris Cafe Blend Coffee, barista training and marketing support.