Schwan s name change and layoffs challenge its legacy | KCUR - Kansas City news and NPR kcur.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kcur.org Daily Mail and Mail on Sunday newspapers.
Since 1952, Schwan’s yellow trucks and friendly drivers have been delivering frozen food to households. The industry has become more competitive and crowded and the company has responded, rebranding and halting deliveries in most states.