and not think we ve got time, because we haven t. today marks one year until the opening of the 2024 paris 0lympics. with lvhm just announced as one of the event s premium sponsors, paris 2024 looks set to represent the return of the olympics as one of the most powerful global marketing platform in sports. live now to grant hunter, global executive creative director of iris sports agency. and the designer behind the london 2012 mascot, of course, but we will get to that and a moment, grant. despite the 0lympics s impact and appeal, or people losing interest in the olympics? i or people losing interest in the olympics? or people losing interest in the olympics? i think the ioc are aware the olympics? i think the ioc are aware of the olympics? i think the ioc are aware of that, the olympics? i think the ioc are aware of that, that s - the olympics? i think the ioc are aware of that, that s why | are aware of that, that s why you re seeing a new sports being introduced each game is.
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