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Wherever there are influencers, advertisers aren’t far behind. And Clubhouse is a hotbed of influencers right now.
Every social network with big ambitions has their own take on influencers and the audio app is no different. In fact, Clubhouse is grooming more than 40 of its most popular influencers or moderators as they are known on Clubhouse for success. The influencer program opens the group up to tools, advice and time with Clubhouse execs to improve the content they create to draw more people to the exclusive, invite-only experience.
As it stands, Clubhouse is limited. There are around 2 million active weekly users on the app. Still, it does offer what every advertiser wants: a highly targeted group of influential individuals in one place. The trick now is to getadvertisers actually involved.