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Radio Advertising Market Rises by 3% in First Half of 2023

Radio Advertising Market Rises by 3% in First Half of 2023
adworld.ie - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adworld.ie Daily Mail and Mail on Sunday newspapers.

Ciaran cunninghamLumen researchCumulus mediaRadiocentre irelandAttention economyAmazon adsAmazon music

Dentsu: Radio Shines, Outperforms Attention Paid To Video Ads

Dentsu: Radio Shines, Outperforms Attention Paid To Video Ads
mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.

Cumulus mediaLumen researchAmazon music

Audacy, iHeart, and Cumulus Form Data Alliance Promoting Audio

Audacy, iHeart, and Cumulus Form Data Alliance Promoting Audio
radioink.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from radioink.com Daily Mail and Mail on Sunday newspapers.

Lumen researchCumulus mediaAttention economy researchAttention economyAmazon adsHeart radioAmazon music

New Research Shows Audio Advertising Drives Significant Attention Over Other Platforms

Research and consulting firm dentsu announces the results of its research measuring attention in audio advertising that was conducted in partnership with Lumen Research and with audio firms Audacy, Cumulus Media, iHeartMedia, Spotify and SXM Media. Dentsu measured attention in various audio formats and environments across three unique studies in podcasts, radio and music streaming.…

Jennifer hungerbuhlerCumulus mediaLumen researchDentsu mediaAttention economy study

Teads Releases First to Market Attention Metrics

Teads, the global media platform, announced the release of attention metrics in Teads Ad Manager, its dynamic programmatic buying platform.

Bharat khatriMike follettCaroline hugonencLumen researchTeads attention programResearch insightsTeads ad manager