EXCLUSIVE: The chief executive of private banking and wealth management firm Coutts has told edie he is "very positive" to see so many businesses present at COP26, but that there s still "a lot to do" when it comes to advancing.
edie speaks exclusively to Johan Rockstrom, director of the Potsdam Institute for Climate Impact Research in the Green Zone in Glasgow to find out what will make a successful COP26, and how mediums like sport and entertainment can mobilise climate.
In this bumper third episode of edie s COP26 Covered podcast, the team (finally) get through the security gates and split up to deliver a jam-packed episode featuring chats with shoemaker Vivobarefoot, The Behavioural Insights Team, and youth-focu.
Belu Water, Ecover, Elvis & Kresse and Zero Hour are among the disruptive brands and purpose-led campaigns set to feature at edie s biggest event of the year, which returns as a live, in-person event in February.
Businesses must use COP26 as an opportunity to improve the climate narrative, making it more engaging and accessible, while also pushing policymakers for more clarity on laying the foundations for the net-zero transition.