Jordan Young and his company Hooky recently developed a technology that allows artists to sound like they're singing in a different language. That resonated with American pop singer Lauv, who wanted to find a meaningful way to thank his Korean fans.
For Lauv, AKA US songwriter Ari Leff, success brought with it anxiety, loneliness and alcohol dependence. It took accepting himself, and exploring his sexuality, for him to rediscover the joy of creating music