Exclusive insights from beauty leaders L’Occitane Group, Sa Sa International, G&M Cosmetics, Pretti5 shed light on the resilient Hong Kong beauty and personal care market and reveal why it remains a key market in Asia Pacific.
L’OCCITANE Hong Kong ties loyalty programme to sustainability push Details 28 June 2021
L’OCCITANE Hong Kong has kicked off a city-wide beauty care recycling experiment “Refill, Recycle & Rethink Beauty” in collaboration with V Cycle - a local social enterprise dedicated to provide recycle solution in Hong Kong.
Following the launch of the brand’s new #MEGA green pop-up in SOGO Causeway Bay, consumers can now take any skincare, bodycare and haircare item of any beauty brands to any L’OCCITANE’s stores and deposit their empties in specialist in-store recycling bins. The one-year experiment aims to collect 5,000 used beauty empties in the first three months. All the bottles collected will be sorted, processed and recycled into valuable materials such as rPET (recycled Polyester) by V Cycle.
L Occitane opens its first sustainability concept store in Hong Kong
You need to bring your own bag (BYOB) when you shop at the store
By
Advertising
If you re a fan of French skincare brand L Occitane, then you ll be happy to know that the retailer has just launched their first eco-friendly shop in the city, as part of their efforts to embrace sustainability and reduce local plastic waste. Located in Pacific Place Mall, the new store is designed to appeal to the growing eco-conscious consumer market. The shop offers products that come in 100 percent recycled bottles, and refillable shampoos, conditioners, shower gels, and hand wash. The new store also launches a new limited edition bodycare product series called Happy Shea collection which is exclusively available in the shop and their online store.
Inside L'Occitane's #MEGA Hong Kong sustainability concept store cosmeticsbusiness.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cosmeticsbusiness.com Daily Mail and Mail on Sunday newspapers.