Too often, offsite attendees are treated as afterthoughts in hybrid events, where all the emphasis is on the audience in the room. But drawing in the remote audience and recognizing the importance of doing so is critical. Innovative strategies abound for drawing in remote viewers and creating more compelling experiences; Stream4Us Anthony Burokas, LiveX s Anna Cowdery, and Howard & Associates Andy Howard offer some best practices to best engage remote viewers in hybrid events.
As streaming has moved through the pandemic years into a new normal that isn t exactly what anyone expected, the meaning of hybrid event streaming production and delivery that has emerged over the last few years continues to evolve. So what does it mean in 2023, for producers, organizations, and audiences, both onsite and remote? And what can streamers do to level the playing field for those participating from near and far? In this clip from their recent panel at Streaming Media Connect 2023, LiveX s Anna Cowdery, Ohio State s Derrick Freeman, Boston 25 News s Ben Ratner, Stream4us Anthony Burokas, and Howard & Associates Andy Howard discuss best definitions and best practices for hybrid event video in 2023.
Pursuing a multi-CDN strategy is critical to reliable and high-performance edge delivery when streaming at scale to disparate audiences in multiple regions. But what do large-scale streamers need to know about multi-CDN decisioning and traffic-shaping to optimize performance? Harmonic s Jeff Gilbert, Paramount s Sean McCarthy, and Live X s Corey Behnke offer last-mile best practices in this clip from their panel at Streaming Media East 2023.
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The biggest problem with hybrid events is focusing entirely on the on-site audience treating the online/digital audience like an afterthought. 090 Media s Alex Lindsay, who s been producing virtual and hybrid events since well before the pandemic, and Social180Group s John Porterfield provide indispensable tips on how to avoid falling into that trap, and fully integrating digital audiences into the event experience in this clip from Streaming Media Connect 2023.