/PRNewswire/ The Ad Council, in the latest phase of its coordinated public awareness effort tackling the overdose crisis facing America, today announced a.
The Ad Council to Take On Overdose Crisis Through New Coordinated National Public Awareness Efforts streetinsider.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from streetinsider.com Daily Mail and Mail on Sunday newspapers.
We need to alert the kids – ASAP, said co-founder Ed Ternan. That requires cooperation from social media platforms, because the internet is where kids are connecting so it has been our strategy to get them actively involved. We need to make social media our allies, not our adversaries.
Fentanyl, a cheap and powerful opioid, is the primary driver of the dramatic increase in drug deaths over the past year, according to the CDC. It is also the active ingredient in fentapills, which have now been found in all 50 States, with resulting deaths reported in 42 States, according to the nonprofit Partnership for Safe Medicines.