Figlia, a Non-Alcoholic Aperitivo Brand, Taps Into the RTD Space bevnet.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bevnet.com Daily Mail and Mail on Sunday newspapers.
New Non-Alcoholic Aperitivo, Figlia, Has Launched Online
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Figlia, a modern non-alcoholic aperitivo company, has officially launched online at DrinkFiglia.com. In Italy, aperitivo culture is a ritual for people to come together by enjoying conversation over drinks no special occasion needed. Figlia honors this tradition with all the complexity and flavor but without the alcohol.
Founded by Lily Geiger, Figlia (Italian for “daughter”) was created in honor of her father, who battled with alcoholism. After many conversations, she heard stories similar to her and her father’s, from those seeking a community where alcohol isn’t a requisite for conversation. So, Figlia was born. Figlia is a tribute to the power of family, both the given and the chosen, inspired by a desire to connect with the communities that foster honest conversations.