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Tuesday s Daily Pulse

Tuesday s Daily Pulse
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Pandemic slashes returns on Florida s tourism marketing campaign, report says

Pandemic slashes returns on Florida s tourism marketing campaign, report says
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Report: Pandemic slashed Visit Florida s tourism marketing return; rebound to past levels is predicted

Visit Florida saw its return on investment fall to 58 cents for every $1 spent on marketing as COVID-19 slammed the doors on the state’s tourism industry, according to a new analysis by state economists.But with tourists back at beaches, theme parks and other attractions, the analysis projects that Visit Florida’s economic return will rebound to pre-pandemic levels.

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Pandemic slashed return on Florida tourism marketing, report says

Pandemic slashed return on Florida tourism marketing, report says
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Pandemic slashes returns on Florida s tourism marketing campaign

Pandemic slashes returns on Florida s tourism marketing campaign
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