/PRNewswire/ This week, Real Leaders® launched the inaugural Eco Innovation Awards to its global community of social impact executives. Arçelik, parent.
LONDON, July 7, 2022 /PRNewswire/ This week, Real Leaders launched the inaugural Eco Innovation Awards to its global community of social impact executives. Arcelik, parent company to 12 leading home appliance brands including Beko and Grundig, has been ranked 3rd in the Top 50 list for its world first integrated FiberCatcher technology washing machine. Real Leaders Eco Innovation Awards recognizes products, projects, and initiatives that are actively contributing to a healthier planet and celebrates achievement in making an environmental impact. Entries were judged on their creativity, innovation, originality, and measurable impact, as well as their ability to help solve an environmental challenge. One key issue is synthetic microfibers which are the most prevalent type of microplastics found in water, contributing to around 33% of microplastics in the ocean1. To combat the growing tide of microplastic waste, Arcelik developed the innovative FiberCatcher technology. The washing machin
LONDON, June 10, 2022 /PRNewswire/ Grundig and Beko, leading household appliance companies, participated in Europe's major kitchen trade show, EuroCucina 2022, to showcase their latest product innovations and share insights from Arcelik CEO, Hakan Bulgurlu and Grundig Brand Ambassador, Chef Massimo Bottura. Speaking at the Sustainability Talks, Hakan Bulgurlu and Massimo Bottura discussed the current state of the climate, food social sustainability and how failure to act on climate change now may drive a global food crisis that transcends economies and regions. Their discussion also turned to how companies should place sustainability at the heart of their business strategy, drawing examples of projects that Arcelik is pursuing to achieve its ambitious vision. Commenting on the growing climate crisis, Hakan stated that "the amount of time left, to avoid an increase of 1.5C in temperature, is incredibly small and the current state of the planet is, unfortunately, dire." Ar