"K-everything: The rise and rise of Korean culture" (The Guardian) "The art market: Korean cool" (Financial Times) "Hallyu: 'Cool Korea' and the art of soft power" (Le Monde Diplomatique) From music and films to food, art and fashion, the world is falling in love with everything South Korean, according to overseas media reports. In their effort to understand this new object of .
The vibrant colors and glossy textures of the Y2K aesthetics, short for the year 2000, referring to the styles and trends popular in the late 1990s and early 2000s, have evolved into a widespread cultural phenomenon. No longer just a passing trend, these distinctive elements from around the turn of the millennium have captivated today s Gen Zers.
[Reporter's notebook] What's the secret behind BTS' success? hani.co.kr - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from hani.co.kr Daily Mail and Mail on Sunday newspapers.
Modeling Korea's leading soju brands has long been a top star certification check. Discover if your favorite celebrity made it to the list.
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KBS will be launching a range of new programs in May, from a K-pop audition show to a romantic comedy series, as well as the new season of its music show The Seasons.