SA designers partner with alcohol brands
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They say “teamwork makes the dream work” and as of late, we’ve seen a growth in collaborations.
Premium Scotch Whisky brand Chivas Regal is back with Chivas Venture.
The programme, which is aimed at working with upcoming young talent to nurture their skills and provide unique opportunities, has partnered with Zaid Osman.
He is the founder of Sneaker Exchange – Africa’s largest youth culture festival – and streetwear brand and movement Grade Africa.
Osman and his team must produce a nine-piece luxury capsule collection. Titled A Grade the collection must promote sustainability and proceeds of the sales will be donated to Grade Africa Foundation.