updated: Jan 02 2021, 11:01 ist
Every year, the Pantone Color Institute announces a colour of the year that is meant to represent the mood for the upcoming year. Late last month, the institute announced two shades, ‘Ultimate Grey’ and ‘Illuminating’ as the Pantone Color of the Year 2021. The union of the two independent colours, they said, expressed a mood of strength and positivity.
“As people look for ways to fortify themselves with energy, clarity, and hope to overcome the continuing uncertainty, spirited and emboldening shades satisfy our quest for vitality,” read the post.
Metrolife spoke to experts from the field of fashion, interior design and advertising to find out how the trend will take form in India.