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Peugeot brand names Micheron as product director
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PARIS The Peugeot brand has named Jerome Micheron as product director, replacing Laurent Blanchet, who will be director of consumer and market intelligence at Stellantis.
Previously Micheron, 53, was director of the PSA Group s global product planning. PSA has been merged with Fiat Chrysler to form Stellantis. He will report to new Peugeot brand chief Linda Jackson.
Blanchet will report to Stellantis marketing and sales head Thierry Koskas, Peugeot said in a news release. He had held the product strategy post at Peugeot since 2010.
Micheron will report to Peugeot brand chief Linda Jackson.