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LOS ANGELES, Feb. 23, 2021 /PRNewswire/ Laura Lee, whose popular YouTube beauty channel has more than 4.5 million subscribers, today announced she has launched a fashion brand, Nudie Patootie, which sells apparel and accessories aimed at her millions of style-conscious followers.
Ms. Lee, one of the first beauty YouTubers to create a fashion brand, said Nudie Patootie is a natural extension of her beauty-focused channel. She said her apparel is trendy, chic, neutral, simple yet fun, easy to wear, yet very stylish.
(PRNewsfoto/Nudie Patootie) I created Nudie Patootie as a way to express my fashion and style interests and inspire others to join me on my fashion journey, Ms. Lee said.