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Developing a Holiday Marketing Strategy? 12 Points For Businesses To Consider

Mapping out a marketing strategy beforehand can help a business ensure its efforts are focused and tailored to potential customers.

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18 Key Strategies for Businesses Preparing to Enter International Markets

For a successful international launch, conduct careful research into the laws, regulations, customs and culture of each new market.

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Establish a Brand Niche: 14 Effective Tips for Entrepreneurs

To create a brand that truly resonates with customers, focus on addressing and solving customer pain points.

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Strategies for Keeping Children on the Autism Spectrum Engaged and Learning

Newsweek Expert Forum member Laura Kasbar recommends strategies to keep children with autism engaged, while also giving parents much-needed breaks.

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20 Seemingly Harmless Habits That May Hinder Leadership Success

Doing a thorough examination of their own habits can help leaders see which behaviors are holding them back.

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