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Norman Landsberg (pictured), a 47th Street institution who sold jewelry out of his 15-foot booth for 72 years, died Feb. 13 of COVID-19. He was 94.
Landsberg, who also owned Landsberg Jewelers in Rye Brook, N.Y., garnered such a strong reputation and devoted clientele that he became one of the few 47th Street jewelers never mind booth jewelers to sell high-end designers like Penny Preville and Christopher Designs.
“That was unheard of on 47th Street,” says son Jonathan. “It still is.”
Jonathan remembers that when his father offered bagels on Saturday mornings, there would be lines outside the exchange.
Born in the Bronx in 1926, Norman Landsberg spoke seven languages, and served as a translator for the U.S. Army during World War II. He intended to go to law school, until a friend came to him looking to make a ring. Norman consulted his uncle, a diamond polisher. The one sale led to others.
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