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Microsoft Details How Advertising Works on Bing s AI-Driven Chat-Based Search

The company is also moving Bing from limited preview to open preview and announced a slew of new generative AI feature.

Microsoft wants to drive more traffic, revenue to publishers

Q&A with Microsoft s CVP of ads on keeping Bing Chat results from being too promotional, AI-powered search threatening publishers ad revenue, and more

Kya Sainsbury-Carter became Microsoft’s digital ad chief soon after the company began testing ads in Bing Chat responses. As Kya Sainsbury-Carter takes the…

Microsoft Looks to ChatGPT AI to Transform Its Digital Ad Business

Kya Sainsbury-Carter became Microsoft’s digital ad chief soon after the company began testing ads in Bing Chat responses. As Kya Sainsbury-Carter takes the…

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