Latest Breaking News On - Kulpreet virdi - Page 1 : comparemela.com

Women don t sell video games. That s one of the attitudes allegedly expressed by Ubisoft s marketing department and management on 2018 s Assassin s Creed Odyssey, mandating the game needed a playable male as an alternative to Kassandra. But Kulpreet Virdi, founder of the fan movement Assassin s Creed Sisterhood, is urging games firms to move beyond this outdated perception and she believes the way new releases are promoted is crucial. It s a really backwards way of thinking, she says. When you market your game to men, you re ultimately ostracising 50% of your playerbase. There s a misconception that women just play cutesy games like Stardew Valley, The Sims, Animal Crossing. That just needs to go away. The playerbase has changed.

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