By Jerri-Lynn Scofield, who has worked as a securities lawyer and a derivatives trader. She is currently writing a book about textile artisans.
While compiling today’s Links, I stumbled upon a Leite’s Culinaria piece about Kraft’s launch of a pink-tinged Valentine- themed version of its popular mac ’n cheese – aka Kraft dinner, Kraft Introduces…Pink Mac and Cheese?
I’ve never much liked the original version of the stuff, although I was served up more than my fair share during my ski bum winters, spent in Whistler, British Columbia, where it was ubiquitous. Leite’s Culinaria notes “in Canada, where the gooey, cheesy staple known as Kraft Dinner (KD) is considered almost as sacred as poutine and butter tarts and defiling KD is tantamount to an unpatriotic act.” As with many so-called convenience foods, the convenience gained to me is never worth what’s lost in taste and nutrition.