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5 Dead Brands That Need to Return as EV Makers Automotive history is rich with brands that need a second chance, and the EV age offers it. Autoweek The advent of the EV age has given plenty of opportunity for automakers to reinvent their identities, evidenced by the launch of several electric sub-brands. But automotive history also has no shortage of past marques to build upon, whether they were electric to begin with, or offered a compelling brand identity and design. Some dead brands have already returned after decades on ice, and have their sights set on becoming EV makers soon, like Borgward, resurrected a few years ago. But there are a few others that have been gone just about as long and featured distinctive design language or engineering that we d like to see return in some form.

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