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Toshiba Launches ELERA Unified Commerce Platform to Accelerate Path to Frictionless – Consumer Electronics Net

3 months ago Announced today at NRF 2021, Toshiba’s new platform frees global retailers from constraints of legacy retail systems and enables agile operations that anticipate and adapt to change faster RESEARCH TRIANGLE PARK, N.C.–(BUSINESS WIRE)–#Elera Toshiba Global Commerce Solutions today at the National Retail Federation Conference (NRF 2021), introduced ELERA™, a comprehensive, unified commerce platform that will free retailers to reimagine their businesses without the constraints of traditional retail IT systems. Retailers have no shortage of innovative new ideas to reimagine their businesses, drive revenue, customer loyalty, and brand preference. However, bringing these ideas to in-store trials, iterating them quickly, and rolling them out at scale takes years. As COVID-19 has demonstrated, many retailers struggled to move fast enough to create sustainable operating models for curbside pick-up, contactless delivery, and more.

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