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【F】 When A Watch Brand Didn t Start By Making Watches

Last-minute idea took a long time to pay off for Casio s G-Shock | The Asahi Shimbun: Breaking News, Japan News and Analysis

Editor’s note: This is the compilation of Asahi Shimbun articles about the G-Shock watch. The birth and developments over the course of 40 years are retraced of the Casio line known for not only its exceptional durability but stylishness, under which more than 100 million units have been sold in more than 140 countries the world over.

G-SHOCK CELEBRATES 40TH ANNIVERSARY WITH 3 NEW STYLES CELEBRATING ITS HERITAGE

/PRNewswire/ Today, 40 years after the debut of the first G-SHOCK Casio America, Inc. announces a new trio of timepieces that celebrate the four-decade mark.

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