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Well-grounded in marketing communications, Kikelomo Atanda-Owo has been impacting the sector for over 18 years with her versatility. Atanda is also the founder and host of âRealTalkWithKikeâ on radio and TV. Her impact extends beyond her profession as she supports single mothers and widowers through âKike Hub Foundationâ. The CEO of Z- Edge Consulting, which specialises in organisation, strategic market planning, and supply chain consultancy among others, talks to Azuka Ogujiuba about the state of things in the Nigerian communication industry, way forward for Nigeria in terms of good image, her take on PR/Advertising practices in Nigeria and vision for Z-Edge among others