April Fool’s round-up 2021: Budget trips to orbit, flowers of disdain and eau de bookshop perfume
It s 1 April. And that can only mean one thing - a flurry of tall stories, spoof launches and fake news. Here, Mumbrella gives a run down of the nonsense that s landed in our inbox.
April 1, 2021 10:55
Contiki
It’s been a quiet year on the travel front. But that hasn’t stopped Contiki launching a sub-brand: ContikiX.
Working alongside Elon Musk’s SpaceX and Richard Branson’s Virgin Galactica, the new venture will offer budget travel for Gen Z travellers keep to spread their wings that bit further – into orbit.
01 Apr 2021
A cheeky new campaign has emerged that encourages Aussie travellers to experience South Australia and ‘Go Down South With Your Mouth’.
Designed to inspire travellers to taste the wonders of our southern region, the campaign invites your clients to get in touch with their senses by getting sloshed and “eating out” in South Australia’s food and wine regions.
And, if you haven’t guessed it by now, this campaign was not released by the South Australian Tourism Commission, but a company called Taste Down South, and coincidentally was released just in time for April Fool’s Day.
Complete with a sensual clip that makes us more excited to taste Aussie produce than we should be, the campaign has its own