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Curated by Highsnobiety and presented during the time period formerly known as Paris Men’s Fashion Week, “Not In Paris 2” is our second in a series of bi-annual digital exhibitions celebrating creativity in the age of remote interactions. Head here for the full series and cop our new merch via our online store.
In today’s fashion
grand prix, being bigger, faster, and louder is best. Brands are increasingly judged by their financial performances and short-term wins over creativity, storytelling, and (most of all) their value. The industry has stopped asking itself why it does the things it does, and it’s resulted in brands both big and small forgetting that the audience they cater to comprises actual people.