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The discussion paints a vivid picture of the future of B2B marketing in the region, emphasising adaptability, customer-centricity, and the artful fusion of various engagement strategies as essential components of success.

Abhishek thakurKenice tayNicholas kontopoulosJames wongDevan sehgalAdeline kohAnkesh sagarWorkato ankeshPamela cheongMdc allianceAutomation anywhereHewlett packard enterpriseAqua securitySoutheast asiaCustomer engagement