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February 02, 2021
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As the world broke through the astounding milestone of 100 million known Covid-19 cases, the Global Wellness Institute released its trends report for 2021. Chief among its messages: wellness has gone from being a ‘nice to have’ to a ‘must-have’ – for all.
The Florida, US-based non-governmental organisation defines wellness as the active pursuit of activities, choices and lifestyles that lead to a state of holistic health.
The US$4.5 trillion (S$5.9 billion) global market encompasses all things wellness – anti-ageing, physical fitness, mental health, healthy eating, weight loss, health care, complementary and alternative medicine, medical tourism, and so much more.
The GWI trends forecast is based on the insights of wellness company executives, economists, doctors, investors, academics and technologists who gathered in person and virtually at its summit in Florida in November.