China Box Office Earns $33 Million in Weekend Without new Releases
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Chart positions for the top five films remained largely unchanged over the weekend in China, as the Middle Kingdom’s box office returned to a familiar early-year torpor.
Data from Artisan Gateway shows that aggregate revenues amounted to $32.8 million over the Friday to Sunday period, down from $37.5 million the previous weekend. But considering the lack of significant new releases, that outcome should be taken as a sign of success.
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That indicates that cinemas are largely operating normally in China, as they have been since social distancing and capacity restrictions were lowered (to 75%) in October last year, and that localized shutdowns due to a revival of the coronavirus are having little impact on the industry’s overall revenues.