The PhD in Business Management program is a three-year doctoral program that covers various subjects such as banking, accounting, marketing, finance, and information systems. Eligibility for the program requires a master s degree with a minimum of 50% marks. The program offers career opportunities in business development, marketing, human resources, data analysis, and consulting, among others. Entrance exams such as XAT, XIMB-RAT, R-MAT, UGC NET, and BITSAT are conducted for admission. Graduates of the program can find employment in various industries and can also start their own businesses. The average cost of the program ranges from INR 10,000 to 3 lakhs.
The MBA in Production Management is a two-year postgraduate program that provides comprehensive education on effectively managing production operations in manufacturing organizations. Eligibility requires a graduation degree from any field with a minimum cumulative GPA of 50%. Admission is based on performance in national or state-level entrance exams. The program offers job prospects in sectors such as manufacturing, automobiles, engineering goods, heavy machinery, telecom, IT, and energy. The average cost of the program ranges from INR 2,00,000 to 15,00,000. The course covers topics such as production planning, quality management, inventory management, and sales and distribution management.
The BBA Finance program is a three-year course that provides students with comprehensive knowledge and skills in financial management. Admissions are based on merit, with some universities requiring entrance exams. The curriculum includes courses in management, accounting, communication, and law. After completing the program, students can pursue an MBA in finance or other postgraduate commerce options. BBA finance graduates can find employment in both the public and private sectors, with average salaries ranging from INR 30,000 to INR 5 Lakhs.
An SEO analyst is responsible for conducting keyword research, optimizing website content, and driving traffic to a website. They gather information about competitors and use digital resources to reach the target audience. The analyst performs keyword analysis, SEO evaluation, and administers search engine programs. They also develop optimization strategies in collaboration with the content team. To become an SEO analyst, one typically needs to complete their 10+2 education and pursue a bachelor s or master s degree in relevant fields such as computer science, digital marketing, or mass communication. Skills required include SEO proficiency, effective communication, SQL expertise, and analytical skills. Career growth for an SEO analyst may include positions such as SEO specialist or lead SEO analyst.
Search marketing strategists are responsible for improving a company s online visibility through search engine optimization. They work with marketing and IT teams to optimize websites and ensure they adhere to search engine algorithms. Key responsibilities include keyword research, website analytics, advertising campaign planning, and maintaining links to the company s website. To become a search marketing strategist, individuals should complete their 10+2 education, pursue a bachelor s degree, and develop skills in SEO, programming languages, analytics, and research. Various certificate and certification courses are available for those interested in this career path.