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The inside-out approach to customer-centricity

You can’t transform your customer experience unless you align the organizational culture especially the day-to-day behaviors of employees to reach a clear outcome.

New yorkUnited statesIsabel aguirreAlice zhouTheresa lamontagneMatt egolKatzenbach center at strategyKatzenbach centerBuy thisAnnual global

Mastering the connection between strategy and culture

Business leaders often are tempted to focus on strategy over culture. But the strongest companies take four key actions that deliver the best of both.

United arab emiratesRita mcgrathPeter druckerRichard druryCharlesh kepnerMajid al futtaimJon katzenbachTerence mauriAhmed galal ismailHirotsugu iikuboDavid lancefieldRoger martinGlobal cultureMajid al futtaim propertiesKatzenbach center jonKatzenbach center at strategy

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