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The narrative of Australian startups is one of mutual support and empowerment. Giants like Canva, Dovetail, and Atlassian epitomise this ethos by equipping founders with the resources they need for fast and effective development. In this context, Heatseeker is a remarkable addition. It offers startups a platform to test and refine their strategies live in the market, conserving effort and budget until the direction is clear and assured.