Media & Marketing - Most of the time we do not trust contests or promotions because we imagine that it is hard to win something. But this is just a myth, and the new Altex
Media & Marketing - In a dynamic and highly competitive market, with traditional players and loyal consumers, used to choosing the same familiar brands on the shelf, DDB
Media & Marketing - We are used to being surrounded by news about price increases, delays, problems, and we want to escape. Being Romanians, we are used to using humor to
Media & Marketing - Following the winning of the creative pitch organized by Maspex, DDB Romania launches the new communication of the premium water brand Alcalia. Just as