Cowboy, the e-bike startup that creates innovative electric bikes for city riders, has announced that Karim Slaoui, co-founder (pictured above, right),
E-bike brand Cowboy has revealed that July was its "best sales month ever" and also its first profitable month. In a post on LinkedIn, founder and CEO Adrien Roose said the brand has been “relentlessly focused” on three key areas: unit economics, discipline with costs, and sales growth. Cowboy's gross margin is now over 40%, “in line with the very best in the cycling