Demand for Christmas trees noticeably increased during the 2020 marketing season, similar to other seasonal products such as fireworks and pumpkins.
âPeople are spending more time at home,â Bob Schaefer, general manager of Noble Mountain Tree Farm in Salem, Ore., said.
Despite reports of a tree shortage, Schaefer said the industry has actually brought supplies back into balance with demand after a prolonged surplus that depressed prices in the early 2010s.
The perception of scarcity may have been created by some U-Cut farms running out of trees early, but thatâs not reflective of an industry-wide problem, he said. âIt doesnât mean there arenât people down the road with trees available.â