Karel Huijser News Today : Breaking News, Live Updates & Top Stories | Vimarsana

April 19, 2021 JLG Industries said it will not attend Bauma 2022, citing the pandemic and its affects on behavior. It will instead focus on localized marketing. “The global pandemic inflicted a change in behaviour among our employees, our partners and our customers,” said Karel Huijser, general manager and VP for EMEAIR, in a prepared statement. “Technology accelerated and improved virtual experiences. Online collaboration, engagement and sharing of information is allowing us to build a ‘New Perspective’ and made us reconsider some of our more traditional marketing efforts. As a result, we have and will continue to leverage and invest in these new and evolving technologies to showcase JLG products in innovative and exciting ways, to engage and collaborate with our global customer base.”

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